"Intent and articulation"
Research dissertation, MA Book Design
The University of Reading, 2007
Abstract:
The book designer’s role is as specifier. As such an analysis of the artifacts of typographic specification serves the contemporary book designer in a recontextualization of their working processes. By increasing their understanding of the complex nature of book production structures and the concerns of the individuals functioning within those structures, the designer can better understand the relationship of context to the nature in which communication is made manifest.
The linear nature of the language of print has greatly informed not only book and publication design, but book production processes and communication as well. The introduction of the computer as a tool of articulation is changing the structure of this communication to one that is simultaneous and less visible.
The resultant change in working structure sees the designer as becoming isolated and moving from a contextualizing role as interface to the de-skilling role of operator. Since the traditional necessity for the individuals involved in the production structures to communicate and articulate has served as a diagnostic technique regulating process, the decrease in this communication has shifted the focus of those involved in production from an awareness of process to a focus on product.
"Intent and articulation"
Research dissertation, MA Book Design
The University of Reading, 2007
Abstract:
The book designer’s role is as specifier. As such an analysis of the artifacts of typographic specification serves the contemporary book designer in a recontextualization of their working processes. By increasing their understanding of the complex nature of book production structures and the concerns of the individuals functioning within those structures, the designer can better understand the relationship of context to the nature in which communication is made manifest.
The linear nature of the language of print has greatly informed not only book and publication design, but book production processes and communication as well. The introduction of the computer as a tool of articulation is changing the structure of this communication to one that is simultaneous and less visible.
The resultant change in working structure sees the designer as becoming isolated and moving from a contextualizing role as interface to the de-skilling role of operator. Since the traditional necessity for the individuals involved in the production structures to communicate and articulate has served as a diagnostic technique regulating process, the decrease in this communication has shifted the focus of those involved in production from an awareness of process to a focus on product.
